In this comprehensive guide, we explore the world of Kerastase, a renowned brand in the hair care industry. We delve into the brand’s history, philosophy, and most popular product lines, including Nutritive, Reflection, Resistance, Chronologiste, and Specifique. With a focus on innovation, personalization, and beauty, Kerastase has become a go-to brand for both hair care professionals and individuals seeking high-end hair care solutions. As an authorized representative of Kerastase products, we also share our experience using the brand’s products in our salon.
Introduction:
Kerastase is a renowned brand in the world of hair care. The brand offers a wide range of products that cater to various hair types and concerns. From shampoos and conditioners to hair masks and styling products, Kerastase has everything you need to take care of your hair. In this comprehensive guide, we will explore the history of the brand, its philosophy, and its most popular products.
The History of Kerastase:
Kerastase was founded in 1964 by the French cosmetics company L’Oreal. The brand was created to offer high-end hair care products to the market. The name “Kerastase” is a combination of the words “keratin” and “stasis,” which refers to the brand’s focus on hair health and maintenance.
In the early years, Kerastase products were primarily sold in salons, but in the 1990s, the brand began expanding its reach by selling products in retail stores. Today, Kerastase is available in more than 60 countries and has become a go-to brand for hair care professionals and individuals alike.
Kerastase Philosophy:
Kerastase is a brand that is committed to hair health and beauty. The brand’s philosophy is centered around three main pillars: innovation, personalization, and beauty. Let’s take a closer look at each of these pillars.
Innovation:
Kerastase is known for its innovative products and technologies. The brand invests heavily in research and development to create products that are both effective and safe for the hair. Some of the brand’s most innovative products include the Chronologiste line, which is designed to address the signs of aging in hair, and the Nutritive line, which is designed to nourish and hydrate dry hair.
Personalization:
Kerastase believes that each person’s hair is unique and requires personalized care. The brand offers a diagnostic tool called “Kerastase Hair Profiler,” which allows individuals to identify their hair type and concerns. Based on the results, Kerastase recommends a customized hair care routine that is tailored to the individual’s needs.
Beauty:
Kerastase is dedicated to helping individuals achieve beautiful, healthy hair. The brand’s products are designed to enhance the natural beauty of hair, whether it’s by improving its texture, adding volume, or boosting shine. Kerastase believes that beautiful hair is a reflection of a person’s overall well-being.
Kerastase Products:
Kerastase offers a wide range of products that cater to various hair types and concerns. Here are some of the brand’s most popular product lines.
Nutritive:
The Nutritive line is designed to nourish and hydrate dry hair. The line includes shampoos, conditioners, and hair masks that are formulated with ingredients like glucose, proteins, and lipids to provide deep hydration and nutrition.
Reflection:
The Reflection line is designed to protect and enhance color-treated hair. The line includes shampoos, conditioners, and hair masks that are formulated with ingredients like vitamin E and UV filters to prevent color fade and enhance shine.
Resistance:
The Resistance line is designed to strengthen and repair damaged hair. The line includes shampoos, conditioners, and hair masks that are formulated with ingredients like ceramides and pro-keratin to repair and strengthen the hair.
Chronologiste:
The Chronologiste line is designed to address the signs of aging in hair. The line includes a shampoo, conditioner, and hair mask that are formulated with ingredients like hyaluronic acid and vitamin E to nourish and revitalize the hair.
Specifique:
The Specifique line is designed to address scalp concerns like d
